Part 1: What is a CRM System? Confused about what CRM actually is? We define CRM and introduce you to CRM basics and key concepts to get you started.
Part 2: Who actually uses CRM Software? We've all heard the buzz, but do any small businesses actually use CRM? Learn the basics of CRM for small businesses.
Part 3: How CRM helps businesses save money Sloppy systems and inefficient practices are costing your business money. CRM helps eliminate waste - freeing up valuable cash flow.
Part 4: Are the benefits of CRM real? We break down the concept of CRM and identify where the real value of a CRM system can be found.
Part 5: How do I choose the best CRM Software for my business? With so many offerings in the market (including WORKetc!) how can I decide which CRM system is right for me? Get an introductory crash course on how to choose the best CRM.
Part 6: More than just CRM - A Business Management Software CRM is just a single solution. Learn how you can benefit from CRM software that integrates project management and billing to create a small business management platform.
Part 7: Focusing on the "relationship" in CRM Looking after your customers should be high on the list of any business owner's priorities, failure to do this will mean they will look elsewhere and go to one of your competitors.
Part 8: When to make the jump to CRM. Signing up for CRM software is straightforward, especially when you know you're ready to make changes.
Part 9: What is the Return on Investment (ROI) of CRM? CRM and your bottom line - how else will your CRM deliver a return on investment.
Part 10: Still have CRM doubts? In this final part we lay down the law and put the question "to CRM or not" to the challenge…